WHY we do what we do
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The following realities of business in the twenty-first century are clear-cut and inescapable, and we ignore them at our peril. These are the plain, simple reasons why we’re so committed to small and home-based business survival… and prosperity
- Around 80% of all employers are small/home businesses.
- More than 50% of all people who are employed work for small/home businesses.
- Small/home business creates diversity, choice and stability in local communities. It also creates healthy competition.
- Every dollar that small/home business brings into a local economy circulates within that community at least 2.7 times, strengthening and expanding that local economy.
- 90% of ALL small/home businesses fail in the first 10 years. 75% of them fail in half that time.
- It’s estimated that if we can save just 10% of these small/home businesses from failing, we can eliminate unemployment and wipe out foreign debt in just 5 years.
- Enough said? (If not, click here for a more detailed explanation — and even more reasons.)